Frustrated by Lead Providers Who Sell Promises, Not Clients?
Are you vetting your lead "partners" correctly?
Answer 15 questions to find out.
This assessment will measure and improve how you vet a Lead Provider
Lead Quality & Intent
Receive a clear framework to score a provider's lead generation process. This gives you the clarity to distinguish between a low-quality 'data point' and a high-intent client ready to take action.
Partnership & Profit Model
Get the key questions needed to analyze a provider's model for true exclusivity, transparency, and profitability. This ensures proper alignment with your growth goals, moving you beyond a simple cost-per-lead.
Systems &
Support
Systems & Support
Gain insight into how to measure a partner's technical capabilities, from seamless CRM integration to the support systems that are critical for a successful and smooth-running operation.
Lead Quality & Intent
Receive a clear framework to score a provider's lead generation process. This gives you the clarity to distinguish between a low-quality 'data point' and a high-intent client ready to take action.
Partnership & Profit Model
Get the key questions needed to analyze a provider's model for true exclusivity, transparency, and profitability. This ensures proper alignment with your growth goals, moving you beyond a simple cost-per-lead.
Systems &
Support
Systems & Support
Gain insight into how to measure a partner's technical capabilities, from seamless CRM integration to the support systems that are critical for a successful and smooth-running operation.
"We've wasted thousands on vendors just selling a name and number. This assessment was a game-changer. It provides a clear framework to evaluate what makes a true lead partner versus just another vendor. It's the smartest 3 minutes you can spend before signing a contract with anyone." – Maria G., CEO of a Multi-State Credit Agency
My Journey With Lead Providers
Nick Covington
CEO & Mortgage Broker
Best Suited Mortgage
After 8 years in the mortgage and credit business, our growth came down to one thing: a steady flow of high-quality leads. To get them, I went on a long and expensive journey.
I've personally vetted dozens of lead providers and spent tens of thousands of dollars, only to be consistently disappointed by the results. I was sold the hype but received recycled data and unmotivated prospects.
Through that frustrating process, I was forced to develop a rigorous system for vetting any potential lead partner. I created a non-negotiable checklist of questions to separate the true partners from the transactional vendors who just sell promises.
Take the Assessment
15 Questions, Power Insights.
Complete in 3-mins
Gain a powerful vetting framework that took us years to develop, all in under three minutes. Get the clarity you need to avoid costly mistakes, without the fluff.
Completely Free
No cost, no commitment, no credit card required. This is a 100% free assessment we built from our own experience to help companies make smarter partnership decisions.
Instant Results
Receive your personalized Vetting Score and a clear breakdown the moment you finish. No waiting for an email—get an instant, actionable benchmark to use right away.
Ready to get started?